Aligning SEO, Display Advertising, & Search Engine Marketing
Ready to create the perfect storm of online success for your business ventures? Take a look at our search retargeting services. Our search retargeting services are designed to target your audiences based on previous keyword searches performed on Bing, Yahoo! and Google.
How does it work?
Traditional site retargeting works when end users visit your website or mobile app, showing your ads to site visitors who left without responding to a CTA or converting. Search retargeting works in a similar way, but end users never need to actually visit your site. All it takes is a search for a keyword phrase related to your business.
1
Potential customer searches for keyword phrase related to your business.
2
Data collector spots the search and inserts a cookie in the customer’s browser.
3
Your ad displays on social media and websites, providing real-time targeting.
Why are our retargeting services in such high demand?
Simply put, searches are a powerful indicator of intent. The vast majority of consumers leverage online search when making a purchase, making it the ideal time for you to step in. Online advertising has become expensive, too. Search retargeting is a way to get precision targeting at lower cost.
With our search retargeting services, you get:
-
Precision Targeting that spots your ideal consumer
-
Increased Conversion Rates from consumers already looking for what you have to offer
-
Lower Cost per Click or Acquisition over traditional online advertising